Ingo

- DEVELOPING A CONCEPT TO PROMOTE CARWASH DISCOUNTS

With a half-price-carwash-campaign scheduled for the black Friday weekend, we simply erased the “black” part and made it “shiny” instead. Our comprehensive media kit was designed to meet the highly engaged target group at natural touchpoints online and offline, and particularly a facebook ad, where bug guts was suddenly washed from your screen, created a lot of buzz.

Facebook

Radio

Print

Stations

Micro site